![]() “I am excited to take on this new role overseeing the company’s marketing solutions organization," Gentzel said in a statement. I am confident they will continue to drive the company’s future success.”īefore coming to Gannett, Gentzel was head of advertising sales in North America at Yahoo. He previously was chief revenue officer at The Washington Post and at Forbes Media. As chief product officer, Kris has demonstrated a dedication to delivering excellence every day for our readers, business partners and other stakeholders. "Under Kevin’s leadership, our digital marketing services business has thrived, consistently delivering strong revenue growth. “Kevin and Kris are proven leaders who have been instrumental in advancing our digital transformation and positioning Gannett as a leader in advertising and marketing services solutions," Dickey said in a statement. In September 2018, the USA TODAY Network launched LOCALiQ, which uses SweetIQ and Wordstream, along with ReachLocal, to forge an end-to-end digital marketing and advertising service for clients, small and large, nationwide. Barton, who was named Gannett's chief product officer in 2017, had been ReachLocal's chief product officer since February 2012.īarton will continue to oversee and direct strategy and innovation of product and technologies for Gannett’s consumer content and its business-to-business advertising and marketing solutions, Dickey said. Dickey also announced that chief product officer Kris Barton will now report to him with expanded duties overseeing search engine marketing provider WordStream and location and reputation management service SweetIQ.
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